Content Checklist

Run through this before marking any page as ready. It's a quick sanity check, not a full review — if you can check everything here, the page is in good shape. Most items recap the detailed guidance in Writing for the Web and SEO for Content Writers; those pages stay the source of truth, this is the preflight version.

The checkboxes actually work: tick items off as you go, and they should stay ticked on this device so you can work through a page in passes. Use Reset to start fresh on the next page.

Every page

0 of 0 checked

Clear headline

Does the hero headline communicate one clear idea in 10 words or fewer? Could someone landing on this page for the first time immediately understand what it's about?

Primary action

Is there one obvious thing the visitor should do? Is it easy to find without scrolling? If there are secondary actions, do they clearly take a back seat?

Readable copy

Paste the body text into Hemingway Editor. Is it grade 8 or below? Are paragraphs 2-3 sentences max?

No dead ends

Does the page link to at least one other page on the site? Does it end with a CTA or next step?

Real imagery

Does the page have at least one image? Is it a real photo (not stock)? Is it high enough resolution for its placement?

No "click here"

Scan all links on the page. Does every link describe where it goes? No "click here," "learn more," or "read more."

Alt text on images

Does every meaningful image have alt text that describes what's happening? Are decorative images left blank? See SEO for Content Writers for guidelines.

Meta description

Does the meta description describe the page's purpose? See SEO for Content Writers for guidelines.

Every page

Section-specific checks

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Content Checklist

Every page

Section-specific checks

Donate pages

Volunteer pages

Get Meals pages

News & Events pages

About pages

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